nitro circus is amazing. it's stunning. it's fantastic. i couldn't hope for better television. sure, i love godard. yes, i love atom egoyan. but nitro circus rocks my little world. first of all, people on the edge of death is fantastic entertainment. second of all, the music is amazing. and thirdly, the cinematography is great by itself but because of the editing. great editing. the tempo is strong. they cease to amaze and aghast with every episode, and that is what it's all about. like it or not, fewer and fewer small shows are getting made. it'd the big stuff that has a shot.
i had a manager tell me recently, "fuck the small stuff. go big. instead of 2 million, tell them you need 25. instead of two movies, tell them you want five. go big."
TELEVISION MARKETING LESSONS
someone will pay me for this stuff someday. i'm sure of it.
PAY ATTENTION TO MTV. a few weeks ago, during the mtv awards, some genius in marketing suggested that the company run adds for the ceremony during the most intense moments of the most interesting programs. voila. that's it. now television is completely run by advertisers, controlling and manipulating the most sincere moments you, the audience, can have in your viewing time. very soon we will have adds for tylenol during the death scene in house, coca-cola adds over the bomb scene in 24 and ebay adds during the ribbon crossing moment in the olympics.
mark my words. it will happen.
pay attention to mtv.
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